EBay Updates Website to Be More Personal

eBay, the biggest classified portal, which now has 350 million product listing, has redesigned its home and product pages, search functionality and payments. The idea is to make the eBay experience more personalized for consumers.

The biggest change is a news feed driven home page that displays big product pictures that are selected for a user based on their interests and past shopping behavior. Users can edit their interests for the news feed and look for particular products, which will be reflected in their home page.

The product pages now feature bigger product images, less clutter and more information up top. Users can easily link their PayPal account to their eBay account to enable one-click purchases, instead of the four-step check-out process in place now. EBay’s search experience has also been updated to provide better relevancy and more rankings and more consistent navigation from page to page.

Green Driving Website Launched By eBay

Online auction giant eBay launches Green Driving website for alternative energy enthusiasts to help promote environmentally friendly cars.

The website dedicated to green car enthusiasts or potential shoppers. Cars are divided into various categories: electric, hybrid, diesel, high mileage gas guzzlers and compressed natural gas with links for cars found on the eBay Motors website.

eBay has partnered with the Department of Energy, using data from fueleconomy.gov to ensure accurate side-by-side comparisons of fuel-economy and information on driving range, estimated vehicle cost, estimated annual costs, and ecological impact.