Wednesday, June 13, 2012

Twitter Represented Its New Hashtag Page

Twitter represented its new hashtag page this weekend.

The first hashtag page is dedicated to Twitter Nascar site. People who are not Twitter users can also view the #NASCAR hashtag page. It looks like Twitter’s version of Facebook Fan Pages. The hashtag landing pages will surface “the most interesting Tweets” using “a combination of algorithms and curation.”

The new hashtag pages are a bit more tailored and nuanced than normal hashtags, presenting more relevant information built from a core group of Twitter users.

This is the next step in Twitter’s attempts to take the website to the next level while riding the line between happy users and happy advertisers.